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Press Release: Pete Townshend’s Music Amplifies African World Blood Donor Day Celebrations

• Musician Pete Townshend has given permission for his classic song ‘Give Blood’ (hear on Spotify and YouTube) to be used for the first time to promote blood donation on 14 June. Global Blood Fund, a charity focused on encouraging voluntary blood donation, has produced world-music interpretations in multiple languages for
international use to inspire a new generation of blood donors.

• World Blood Donor Day is one of only 9 official WHO Global Health Days, celebrating each year the vital contributions of tens of millions of blood donors around the world in enabling hospital procedures and saving lives. This year’s event is especially important as the global pandemic has devastated worldwide blood collection.

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